Nostalgic yet new, a digital watch for the younger generation.Launch of h-timetron
Launched in 1999, this watch was created by a group of planners and designers who saw the potential for a watch designed for the younger generatione. Early on, it was decided that the target audience would be creator-minded individuals, and that the direction of development would be toward a product that would make people feel at home. The designers then got the image of an old-style personal computer in their minds, and the design began to take shape. To express nostalgia, a digital movement with a dot matrix display was adopted, and the color of the letters was changed to green. The overall form and coloring were also carefully considered to create a product with a heightened sense of familiarity that evokes expectations for a prosperous future.
Here are some other items you may find of interest.