About

Wear it and shine brightly.
This is the philosophy of Seiko Watch Corporation’s Design Center.

When you wear a Seiko watch,
you should feel uplifted,
feel the desire to try new things,
and feel a sense of connection with your loved ones.

Our desire is to not only pursue beauty in our products,
but to create items that enrich the wearer's time
and make them shine.

In 2021, Seiko celebrated its 140th anniversary.
As we move toward the future, we will continue to design products that enrich people’s lives.